GOS4 Media GOS4 Media GOS4 Media
GOS4 Media GOS4 Media GOS4 Media
Dulux Renovation Range
Brief:

Create awareness of Dulux Renovation Range relating to male and female homeowners. 

How:

By bringing a relatable storyline into the ‘how to’ world and doubling up with 15 & 6-second ads. We definitely got our hands dirty for this production, updating an entire kitchen and bathroom with Dulux Renovation Range.

Delivered:

8 x How to videos – Full length 

8 x 15 second ads

4 x 1 minute social media videos
4 x 6 second ads 

Stills & graphic design

Video production – Still photography – Graphic design – Post production 

video production dulux renovation range

Project Objectives

This campaign’s main objective was to spread awareness and inspire our first home buyers, renovators, and homeowners who want to redo their Kitchens and bathrooms, without the massive cost attached.

The GOS4 production team worked directly with Dulux to specify all the steps and requirements to achieve incredible results.

About Renovation Range

Renovation Range potential has been recognized nationally and has exploded off the shelves. 

Since our first campaign with Dulux in 2019, the reception has been great and the product has evolved. In the same way, we had the opportunity to refresh the videos using the new products of the Renovation Range family.

 

15 seconds TVC

Dulux DIY July – Change Starts Here -Kitchen Renovation

Desperately need to update your kitchen?  Our Melbourne production team found a kitchen that was desperate for some Dulux Renovation Range Cabinet Doors. 

From the concept and pre-production storyboards, all the way to the post-production edit and effects, the Gos 4 team enjoyed every step. 

15 seconds TVC

Dulux DIY July – Change Starts Here – Bathroom Renovation

The GOS4 production team got their hands dirty to completely transform this bathroom.

Videos usually can be a powerful way to showcase your products and services. A well-made video that accurately captures the process of transforming an old, outdated space into something new is sure to impress potential clients.

‘How To’ Video

Dulux DIY July – Change Starts Here – Floor tiles renovation

For this video production, the GOS4 team developed and delivered videos of different lengths for different formats and lengths. These included short promotional pieces as well as longer educational material which was crafted to be accessible by all ages.

‘How To’ Video

Dulux DIY July – Change Starts Here – Benchtops renovation

For this video production, the GOS4 team developed and delivered videos of different lengths for different formats and lengths. These included short promotional pieces as well as longer educational material which was crafted to be accessible by all ages.

Dulux Renovation Range / Cabinet doors

These ads produced in Melbourne show us how easy it is to renovate kitchen cabinets by following a few simple steps specified in the video.

Dulux Renovation Range / Floor tiles

Renovating floors can be quite an expensive and tedious task. Thanks to the video produced by GOS4 for Dulux we were able to demonstrate to thousands of potential customers on social networks, the internet, and points of sale how simple and cheap a renovation can be by following a few simple steps.

Dulux Renovation Range / Benchtops

For the third and final instalment of this video production in Melbourne for the Dulux Renovation Range, we demonstrated how to transform an old kitchen into a completely modern and new one at a fraction of the cost of a complete renovation.

These video ads and stills were produced by GOS4 and distributed by Dulux on its social networks, websites, and YouTube.


Worth doing worth Dulux

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