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British Paints 2022
Brief

Introducing British Paints Virtual Aisle Angels

Helping DIYers Discover Paint & Prime.
We understand that British Paints Paint & Prime is a relatively new concept for many DIYers. That’s why we wanted to provide a unique experience that bridges the gap between traditional paint shopping and the digital world. Enter the Virtual Aisle Angel – your personal guide to navigating the world of British Paints.

Video production – Post-production 

Engaging Videos for Paint Aisle Inspiration

To bring this concept to life, we created four full-length videos featuring our knowledgeable and friendly Virtual Aisle Angels. These videos play when you scan the QR code on the paint can and also in selected stores, demonstrating different paint products, techniques, and tips to inspire and assist you in your painting projects. 

Short and Snappy Ads for Quick Inspiration

In addition to the full-length videos, we also developed four 15-second and four 6-second ads. These bite-sized snippets capture the essence of the Virtual Aisle Angels’ expertise and provide quick bursts of inspiration for your painting endeavors. 

Immersive Phone and Graphic Design Assets

To enhance the user experience and make it easily accessible, we’ve also designed assets specifically for social media channels. 

Experience the British Paints Difference with Gos 4 Media

Short Ads

In addition to the full-length videos, we also developed four 15-second and four 6-second ads. These bite-sized snippets capture the essence of the Virtual Aisle Angels’ expertise and provide quick bursts of inspiration for your painting endeavors. 

Engaging

In addition to the full-length videos, we also developed four 15-second and four 6-second ads. These bite-sized snippets capture the essence of the Virtual Aisle Angels’ expertise and provide quick bursts of inspiration for your painting endeavors. 

British Paints: Aisle Angel


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